Design to Dollars: Using Accent Walls to Increase the Value of Short Term Rentals

Memorable Impressions:

Short-term rentals often have limited time to make a lasting impression on guests. Especially in online spaces where the majority of reservations occur. An accent wall provides a memorable focal point, setting the property apart from others and creating a distinctive character that guests are more likely to remember and book.

Photogenic Allure:

In the age of social media, the visual appeal of a space is a key factor in attracting potential guests. An accent wall can serve as a photogenic backdrop for guests' pictures, encouraging them to share their experiences on platforms like Instagram. This not only increases the property's visibility but also acts as free marketing.

Flexible Personalization:

In the realm of short-term rentals, adaptability is key. An accent wall allows hosts to personalize the space quickly and affordably between bookings. Many designs created by Heartspace Art can be completed in as little as a day, keeping your STR open to your guests. Accent walls are a strategic tool for hosts who want to refresh the ambiance without the need for a complete overhaul. Our experience in the STR industry allows us to advise on designs that cater to diverse guest preferences.

Highlighting Unique Features:

Short-term rentals often come with unique architectural features or challenges. An accent wall provides an opportunity to highlight these distinctive aspects, turning potential drawbacks into attractive focal points. This can include showcasing an exposed brick wall, drawing attention away from an awkward layout, or accentuating a room's best features.

Positive Guest Reviews:

Guests appreciate thoughtful design elements, and a well-executed accent wall contributes to a positive guest experience. Satisfied guests are more likely to leave positive reviews, ultimately attracting more bookings and solidifying the property's reputation in the competitive short-term rental market.

Budget-Friendly Updates:

In the dynamic world of short-term rentals, staying within budget while maintaining a high standard of design is crucial. Accent walls offer an affordable way to update and refresh the property's aesthetic appeal, allowing hosts to stay competitive without breaking the bank.

In the realm of short-term rentals, where impressions are fleeting but crucial, accent walls emerge as a practical and visually impactful tool for hosts looking to enhance the overall desirability and uniqueness of their properties. Whether aiming for increased bookings, positive reviews, or social media exposure, accent walls prove to be a valuable asset in the world of temporary accommodations.